June 12, 2017
Quick Take for Friday, June 9, 2017
(National Live + Same Day Program Ratings)
ABC Soars to Its Top-Rated Friday in Over 14 Years With the NBA Finals
‘Jimmy Kimmel Live: Game Night’ Is Drawing Its 2nd Largest Ever Audience
ABC’s 2017 NBA Finals Tracks as the Most Watched Overall Since 1998
Friday Primetime (8:00-11:00 p.m.)
ABC won Friday’s primetime by huge margins with coverage of the 2017 NBA Finals Game 4 (Golden State-Cleveland), holding an 8.5 million viewer advantage over runner-up CBS (13.3 million vs. 4.8 million) and once again more than doubled the other nets combined in Adults 18-49 (+142% – 4.6/22 vs. 1.9/9 – CBS, NBC, Fox and CW).
- ABC marked its top-rated Friday in nearly 14-1/2 yearsin Adults 18-49 – since 1/3/03.
“Jimmy Kimmel Live: Game Night 4” (Various Time Periods)
Airing around the NBA Finals in various time periods across the country, “Jimmy Kimmel Live: Game Night 4” broadened the exposure for the ABC late-night talker in primetime. Through its first four broadcasts of 2017, “Jimmy Kimmel Live: Game Night” is delivering its 2nd-most watched 4-night average(3.89 million).
“NBA Finals on ABC Game 4” (8:59 p.m. – 12:10 a.m. EDT)
With Cleveland winning the contest, ABC’s 2017 NBA Finals Game 4 dominated as Friday’s clear No. 1 TV program with an average audience of 19.0 million viewers and delivering a 6.8/30 in Adults 18-49. It was the 4th straight broadcast for the 2017 NBA Finals to stand as the definitive No. 1 TV program of the evening. The Cavaliers defeated the Warriors 137-116, bringing the Warriors’ advantage in the best-of-seven series to 3-1.
- The NBA Finals on ABC Game 4 built year over year by 14% in Total Viewers (19.0 million vs. 16.6 million) and by 13% in Adults 18-49 (6.8/30 vs. 6.0/25).
- On average through 4 games, the 2017 NBA Finals is up over the same point last year in Total Viewers (+11% – 19.4 million vs. 17.4 million) and Adults 18-49 (+8% – 7.0/28 vs. 6.5/23), continuing to track as the most watched overall since 1998.
Source: The Nielsen Company National, Live + Same Day Program Ratings, 6/9/17, unless noted otherwise.
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