ABC’s ‘Grey’s’ Is Thursday’s Dominant No. 1 TV Series Opposite the Winter Olympics

ABC’s ‘Grey’s’ Is Thursday’s Dominant No. 1 TV Series Opposite the Winter Olympics

Quick Take for Thursday, Feb. 8, 2018
(Fast Affiliate Live + Same Day Ratings)

Against the Olympics, TGIT Makes ABC Thursday’s No. 1 Entertainment Net

ABC’s ‘Grey’s Anatomy’ Stands as Thursday’s Dominant No. 1 TV Series
                      
Thursday (2/8/18) – ABC Viewer and Adult 18-49 Projections Plus MP+35 Day Rating
“Grey’s”: L3 = 9.8 million/3.1 rating, L7 = 10.6 million/3.5 rating and MP+35 = 5.0 rating
“Scandal”: L3 = 6.5 million/1.8 rating, L7 = 7.1 million/2.0 rating and MP+35 = 2.7 rating
“HTGAWM”: L3 = 5.2 million/1.5 rating, L7 = 5.7 million/1.8 rating and MP+35 = 2.1 rating

Live + Same Day Results:

ABC Thursday Prime (8:00-11:00 p.m. – 5.1 million and 1.3/5 in AD18-49):
Opposite NBC’s Winter Olympics coverage, TGIT made ABC the No. 1 entertainment network on Thursday in Adults 18-49 (1.3/5-tie) with “Grey’s Anatomy” as the highest-rated TV serieson the evening. Dominating the other nets’ top-rated series in primetime with young adults, “Grey’s Anatomy” (2.0/8) outdelivered night two of CBS’ “Big Brother: Celebrity Edition” 3-night premiere by 43% (1.4/6) and Fox’s “The Four” by 54% (1.3/5). ABC’s “Grey’s Anatomy” was also Thursday’s most watched entertainment show overall (7.3 million).

Projections Rationale:
Lifts vs. L+SD are based on 2017-18 season averages for originals (excluding the premiere).
Returning shows: Profile based on same show (either premiere or averages for originals).
New series: Based on similar series.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 2/8/18.

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Contacts
Jeff Lindsey
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Salima Merchant
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Pons Rongavilla
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ponciano.rongavilla@disney.com