ABC’s ‘The View’ Leads ‘The Talk’ Across the Board

ABC’s ‘The View’ Leads ‘The Talk’ Across the Board

June 13, 2017 

Ratings Report for ABC’s ‘The View’
For Week of June 5, 2017

ABC’s ‘The View’ Leads ‘The Talk’ Across the Board

Week to Week, ‘The View’ Sees Increases in All Key Target Demos Delivering Its Best Women 18-49 Performance in 12 Weeks

Season to Date, ‘The View’ Posts Gains in Total Viewers, 
Marking Its Most Watched Season in 3 Years,
Standing as the Only Broadcast Daytime Show to Grow

ABC’s “The View” averaged 2.642 million Total Viewers, 467,000 Women 25-54 and 351,000 Women 18-49 during the week of June 5, 2017, based on Live + Same Day Data from Nielsen Media Research. “The View” led CBS’ “The Talk” (2.455 million, 437,000 and 320,000, respectively) in Total Viewers (+187,000), Women 25-54 (+30,000) and Women 18-49 (+31,000).

“The View” turned in week-to-week gains (2.600 million, 456,000 and 366,000, respectively, for w/o 5/29/17) in Total Viewers (+2%), Women 25-54 (+2%) and Women 18-49 (+4%), delivering its best Women 18-49 performance in 12 weeks – since w/o 3/13/17.

Season to date, “The View” is posting gains compared to the same point last season in Total Viewers (+3% – 2.854 million vs. 2.767 million), marking its most watched season in 3 years – since the 2013-14 season. In addition, “The View” stands as the only broadcast daytime show to grow its overall audience from last season.

In addition, “The View” leads CBS’ “The Talk” in Total Viewers (+7% – 2.854 million vs. 2.673 million), Women 25-54 (+12% – 536,000 vs. 478,000) and Women 18-49 (+16% – 385,000 vs. 331,000).

NOTE: Due to coverage of the Comey testimony on Thursday (6/8/17), “The View” did not air.  “The View”’s weekly averages are based on 4 days (Mon-Wed and Fri).   

Week of June 5, 2017:

PROGRAM AVERAGES   TOTAL VIEWERS        W25-54(000)/Rtg         W18-49(000)/Rtg
ABC “THE VIEW”               2,642,000                           467,000/0.8                   351,000/0.5
CBS “THE TALK”                 2,455,000                           437,000/0.7                   320,000/0.5
                                                                                                                                                        
Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD weeks of 6/5/17, 5/29/17 and 6/6/16.  Most Current: 2016-2017 Season (NNTV – 9/19/16 – 6/11/17) and 2015-2016 Season (Galaxy Explorer – 9/21/15 – 6/12/16).  Averages based on regular telecasts.   

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ABC Media Relations
Lauri Hogan
(212) 456-6358
lauri.l.hogan@abc.com     

Pons Rongavilla
(818) 460-5615
ponciano.rongavilla@disney.com