Winter Finales of ABC’s TGIT Dramas Hit Multiweek Highs; ‘Grey’s’ Scores a New Season High in Viewers

Winter Finales of ABC’s TGIT Dramas Hit Multiweek Highs; ‘Grey’s’ Scores a New Season High in Viewers

Quick Take for Thursday, Nov. 15, 2018
(Fast Affiliate Live + Same Day Ratings)

Winter Finales of ABC’s TGIT Dramas Drive the Net to Multiweek Highs

ABC’s ‘Grey’s Anatomy’ Marks Its Most-Watched Telecast This Season

ABC’s ‘Station 19’ Spikes by Double Digits to Its 2nd Highest Numbers Ever

ABC’s ‘HTGAWM’ Jumps 14% to Equal Its Season High With Adults 18-49
 
ABC Thursday Prime Time (8:00-11:00 p.m. – 5.4 million and 1.2/5 in AD18-49):
Opposite Fox’s NFL game (Packers-Seahawks), ABC posted multiweek highs with winter finales for each of its TGIT dramas, boosting the Net to its best Thursday night in 5 weeks– since 10/11/18.

  • At 8:00 p.m., ABC’s “Grey’s Anatomy” grew week to week in Total Viewers (+11% – 7.3 million vs. 6.6 million) and Adults 18-49 (+6% – 1.7/7 vs. 1.6/7), hitting a new season high in viewers and a best-since-premiere young adult number (since 9/27/18).

 

  • At 9:00 p.m., ABC’s “Station 19” took the entertainment lead in the hour over CBS’ comedies by 9% in Adults 18-49 (1.2/5 vs. 1.1/4 for “Mom”/”Murphy Brown”). The ABC sophomore drama surged from the prior week by 16% in Total Viewers (5.9 million vs. 5.1 million) and by 20% in Adults 18-49 (1.2/5 vs. 1.0/4), scoring the series’ 2nd highest numbers ever, behind only its crossover episode with “Grey’s” 5 weeks ago on 10/11/18.
  • In the 10 o’clock hour, ABC’s “How to Get Away with Murder” posted week-to-week gains with Total Viewers (+7% – 3.2 million vs. 3.0 million) and Adults 18-49 (+14% – 0.8/3 vs. 0.7/3), drawing its largest audience in 5 weeks (since 10/11/18) and tying its season high with young adults.

 

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 11/15/18. 

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Jeff Lindsey
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Salima Merchant
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Pons Rongavilla
(818) 460-5615
ponciano.rongavilla@disney.com